CX Measurement Framework Setup overview

Establishes the instrumentation and measurement framework for customer experience metrics -- selecting primary CX metrics (NPS, CSAT, CES) with appropriate survey methodology and sampling strategy, designing survey instruments with validated question sets and response scales, implementing survey delivery triggers tied to journey milestones and interaction events, building real-time dashboards with drill-down by segment, product area, and journey stage, configuring alerting thresholds for metric degradation, establishing closed-loop follow-up workflows for detractor responses, defining statistical significance criteria for trend reporting, and creating executive reporting cadences with benchmark comparisons. Produces CX measurement architecture document, survey design specifications, dashboard wireframes, and alerting rules. Excludes survey content localization.