{
  "id": "lib-process:sales--account-expansion-upsell",
  "_kind": "LibraryProcess",
  "_file": "generated-library/processes.yaml",
  "_cluster": "generated-library",
  "attributes": {
    "displayName": "sales/account-expansion-upsell",
    "description": "Methodology for identifying whitespace within existing accounts and executing cross-sell and upsell motions to grow customer lifetime value.",
    "libraryPath": "library/specializations/domains/business/sales/account-expansion-upsell.js",
    "specialization": "sales",
    "references": [
      "- The Challenger Customer: https://www.amazon.com/Challenger-Customer-Selling-Hidden-Influencer/dp/1591848156",
      "- Expansion Revenue Playbook: https://www.gainsight.com/"
    ],
    "example": "const result = await orchestrate('sales/account-expansion-upsell', {\n  accountName: 'Enterprise Customer',\n  currentProducts: ['Product A', 'Product B'],\n  usageData: { adoption: 80, users: 500 },\n  contractData: { value: 100000, renewalDate: '2025-06-01' }\n});",
    "usesAgents": [
      "account-strategist",
      "product-analyst",
      "value-consultant",
      "sales-strategist"
    ]
  },
  "outgoingEdges": [
    {
      "from": "lib-process:sales--account-expansion-upsell",
      "to": "skill-area:sales-methodology",
      "kind": "lib_requires_skill_area",
      "attributes": {
        "weight": 1
      }
    },
    {
      "from": "lib-process:sales--account-expansion-upsell",
      "to": "skill-area:customer-success",
      "kind": "lib_requires_skill_area",
      "attributes": {
        "weight": 0.7
      }
    },
    {
      "from": "lib-process:sales--account-expansion-upsell",
      "to": "skill-area:revenue-operations",
      "kind": "lib_requires_skill_area",
      "attributes": {
        "weight": 0.5
      }
    },
    {
      "from": "lib-process:sales--account-expansion-upsell",
      "to": "domain:sales",
      "kind": "lib_applies_to_domain",
      "attributes": {
        "weight": 1
      }
    },
    {
      "from": "lib-process:sales--account-expansion-upsell",
      "to": "role:account-executive",
      "kind": "lib_involves_role",
      "attributes": {
        "weight": 1
      }
    },
    {
      "from": "lib-process:sales--account-expansion-upsell",
      "to": "role:sales-engineer",
      "kind": "lib_involves_role",
      "attributes": {
        "weight": 0.7
      }
    },
    {
      "from": "lib-process:sales--account-expansion-upsell",
      "to": "role:customer-success-manager",
      "kind": "lib_involves_role",
      "attributes": {
        "weight": 0.5
      }
    },
    {
      "from": "lib-process:sales--account-expansion-upsell",
      "to": "workflow:customer-journey-optimization",
      "kind": "lib_implements_workflow",
      "attributes": {
        "weight": 1
      }
    },
    {
      "from": "lib-process:sales--account-expansion-upsell",
      "to": "specialization:sales",
      "kind": "lib_belongs_to_specialization",
      "attributes": {
        "weight": 0.9
      }
    }
  ],
  "incomingEdges": []
}